Unlocking the Potential of Insurtech: Challenges And Opportunities In Insurtech Marketing
I. Introduction In recent years, the convergence of insurance and technology has given birth to a revolutionary concept known as Insurtech. This amalgamation has not only redefined the traditional insurance landscape but also unleashed a wave of disruptive potential within the industry. Insurtech, a fusion of “insurance” and “technology,” represents a paradigm shift in how…